Get Your Christmas Cards Done & Have Fun!

Christmas theme for design. holiday greetingsDo you still send Christmas cards? Many people have stopped doing it for a variety of reasons: postage has gotten so expensive; not enough time; too boring a task; too complicated a task to bring to completion. 

I have found stacks of partially addressed Christmas cards in many clients’ homes. On one occasional I found unfinished cards in  July and I inquired about the possibility of pitching them. After all, it seemed too late to send them for the previous year. When it became apparent that my client really wanted to complete them, but just couldn’t seem to get the task done, I offered to help her do it. Because working together was so successful and sending cards was something my client wanted to keep doing, I also suggested that we schedule a couple of sessions that fall to make sure she got her cards out before Christmas that year.

I’d been doing my own cards for decades, but it wasn’t until I did it with my client that became very clear that part of the problem with card completion is that it’s a task with many steps, many of which are boring, and it’s easy to get stuck on any one of them. To get the task done, we divided up the parts of the process between the two of us. She did the tasks that could only be done by her. I did all the other tasks.

The steps she had did were: get a good photo of her children, order reprints of the photo, write her Christmas letter, copy the letter, print the address labels, buy stamps and sign all the cards. I picked up all the other tasks that anyone could do, like folding the Christmas letter, stamping the envelopes, attaching address labels and return address labels, and putting one Christmas letter in each Christmas card so all my client had to do was add a short note and sign each card.

I enjoy sipping tea and listening to Christmas music while I work, and my client appreciates having a deadline for getting her letter done and copied, her labels done, her photo done and copied, her cards purchased, and making sure she has sufficient stamps and return address labels. Setting an appointment with me gives her the incentive to start working on her cards. It’s more difficult to procrastinate doing her cards when she knows I’m coming over to work with her, and she’s paying for my help.

Because our division of labor worked so well the first time, that client regularly schedules time with me every year. She now routinely gets her cards out before Christmas. Because sending cards to family and friends is really important to her, getting them done early in the holiday season is a real weight off her shoulders.

If sending and receiving holiday greetings is important to you, identify someone who would be willing to help you complete that multi-step process. Make doing your cards a social event that is part of your holiday traditions instead of a dreaded chore. It’s a great investment in maintaining important relationships!